Posted: 11/10/2023 | BY: Content Writer
What is a cookie?
A cookie is a simple text file that is stored on your phone, tablet or computer. Each cookie is unique to your web browser and contains anonymous information, identified through number and digits, which allows the website to remember your personal preferences and previous journeys.
By using our website, you agree to receive our cookies. This does not contain any personal, identifiable data it simply acts as a label.
Improving our website:
For reporting purposes only, we track how many individual unique users we receive and how often they visit our website. We collect anonymous data which tells us which of our pages are most frequently visited, by which types of users and from which countries. This allows us to see which content is the most popular and seek ways to continuously improve our website. In order to do this, we use a web analytics tool called Google Analytics.
Ensuring our online advertising is targeted and relevant:
From time to time we may engage in advertising on other websites to promote Pet Insurance Review. The advertising partners we use may serve ads that it believes are most likely to be of interest to you, based on information about your visit to this and other websites. This information is anonymous and does not include your name, street address, e-mail address or telephone number.
In order to do this, our advertising partner may need to place a cookie on your computer. Furthermore, in order to identify that you are part of the relevant target audience, they may identify that you have previously visited this website by using a cookie dropped from this website. This is called “re-targeting”. These advertising cookies are typically referred to as “third party cookies” because the advertising and tracking are carried out by a “third party”.
For more information about this type of online behavioural advertising, about cookies, and about how to turn this feature off, please visit http://www.youronlinechoices.com/
Can I opt out?
These settings will typically be found in the ‘options’ or ‘preferences’ menu of your browser. In order to understand these settings you should use the ‘Help’ option in your browser for more details.