I have been a Go Pet Plan customer for 4 years - until now. Without prior notice they increased my premiums from $22.00 to $39.00 and charged a 18% "service fee" for the new premium year. I totally freaked out when I got hit with a $175.00 1st premium for two cats. I am cancelling the policies and definitely looking at other insurance plans for coverage. In the 4 years I was a customer I filed one claim (which was paid promptly) but after that 1 claim I got hit with a huge premium increase.