Pay attention to the clause that says "if your vet refers you to a specialist you will be reimbursed at 70%".
In human terms this translates to getting an insurance where you are only reimbursed full when you go to your PCP but if the PCP refers you to a neurosurgeon then you get paid only 70%.
I will give you a true story which is my own specific case. We are laymen. Our dog vomits on friday night, we wait. All night his stomach rumbles REAL BAD but we wait. Saturday morning we take him to our vet (Banfield) who says the dog's stomach is severely distended and refers us to VSH (a specialty after hours clinic). They put a tube and remove the gas but keep him in observation. Next morning (Sunday) our dog continues to vomit, so they ultrasound him and figure out that there is a corn cob. They immediately perform surgery and save him. Banfield bills us 350 dollars. The specialty clinic bills us 3000.
If I have insurance from Pet plan that supposedly has 0% co-insurance it would have reimbursed me 3000*0.7 = 2100 + (350-200(deductible)) 150 so that the total is 2250.
However, I had insurance from AKC which at 20% coinsurance and 125 deductible reimbursed me (350-125)*0.8 + 3000*0.8 = 180+2400 = 2580. I won with AKC!!
Matter of fact .. I have been paying 400 dollars as premium with AKC for last 3year (so total 1200) with pet plan this would have been 250/ yr (total 750)so I would have saved 450 dollars in premium that compensates for the lesser reimbursement Pet Plan would give. But what if the surgery had cost 5000 dollars?
While I surely agree that AKC is no where when compared to Pet Plan .. I am not sure if Pet Plan is right for every one!! Perhaps TRUPANION or some other might be better.
I am still doing research.