We used their insurance service for over 8 years on 5 dogs. Expectedly, the monthly premium increased a bit each year. This past period came as a shock to us when our oldest went from a monthly premium of $71 to $227. My wife and i work for a popular pet food and supply company. We have referred dozens of people over the years to go with Pet Plan. Now we are contacting them and letting them know they will to will see a huge increase in premiums: to start looking for other companies. Pet Plan showed their true colors to us and boy is it bad.